The employee can easily find the correct product to fulfill the order. An employee scans a customer order, and a signal is sent to the electronic shelf label, prompting it to flash. The SES-imagotag labels also allow LED lighting to help improve the efficiency of picking online orders. That was previously information only known to online customers.
He said the sensor technology that can be added to tag rails could be game changers for store managers to understand the number of shoppers that pass by displays in a given day. He said the electronic shelf labels continue to improve and provide a greener solution than the old paper analog systems retailers used for decades. Scott Benedict, director of partnerships at WhyteSpyder, is a former Walmart executive. The added sensors can provide traffic insights to help store management improve store layout, promotion and product displays. The Vusion /SES-imagotag labels are getting the green light for further rollout.Īccording to the release, the enhancement to eliminating batteries and the ability to add sensors to the shelves to monitor aisle traffic are newer developments that made this version more attractive. With just one click, a store employee can change the shelf price without physically removing and replacing tags. “We’re seeing positive results and are expanding the rollout of these electronic shelf labels.”Īt least two Walmart stores in Northwest Arkansas have tested battery-powered electronic shelf labels in the past few years from multiple partnerships. We’ve been testing digital solutions that will help us manage these price changes electronically, allowing associates more time to do what matters most – helping our customers,” said Bala Prasanna, vice president of store automation and innovation for Walmart U.S. “Changing price shelf labels in stores is time intensive for our associates.
The release states that the technology also has a greener footprint compared to the existing electronic shelf labels used in the industry.
#ELECTRONIC SHELF BLUETOOTH#
The label technology does not require batteries but is powered by new low-energy Bluetooth technology that works with various compatible devices. The digital shelf labels are the latest generation of the Vusion platform developed over the past decade by SES-imagotag, a French company considered a global leader in smart and connected digital labels and IoT solutions for physical retail locations. The retail giant began testing the digital technology in some stores about a year ago. has announced plans to expand electronic shelf pricing technology in the next 18 months to 500 more stores for 60 million shelf labels through a partnership with Vusion.
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